Category: Email Marketing

Think global but send hyperlocal email communications

marketers- March 18, 2019

Brands around the globe face a common challenge: scaling their communication and providing enough engaging content to keep customers coming back. The bigger the brand ... Read More

Here’s what email marketers can learn from Morning Brew’s expansion

marketers- March 8, 2019

Morning Brew founders Alex Lieberman (left) and Austin Rief. While marketers of all kinds are laboring over dozens of personas that make up their target ... Read More

How To Find Email Address of any Domain With Email Hunter in 1 Minute

marketers- February 28, 2019

Have you ever found yourself in a situation of trying to find the email address associated with any domainHow painful is it to find the owner ... Read More

Unconventional email themes can improve engagement with the right approach

marketers- February 22, 2019

As an email marketer, you may be feeling the post-holiday lull as 2019 starts to take shape. After a period of high subscribe rates and ... Read More

What the US data protection law will mean for ad tech and marketers

marketers- February 19, 2019

We’re at a pivotal time in the marketing industry. It has been nearly a year since GDPR arrived in the EU, but the repercussions are ... Read More

Add Personalization and Grow Your Digital Product

marketers- February 18, 2019

If you’ve been blogging for a while, then you probably have an email marketing campaign set up for your blog.Growing an email list has been ... Read More

Brand equity: Does your email build it up or tear it down?

marketers- February 5, 2019

In my work with marketers, I emphasize strategy over tactics in managing email programs. It’s important to understand the “why” before the “how.”The “how” question ... Read More

7 inspiring B2B marketing campaigns

marketers- January 19, 2019

The ‘bread and butter’ digital marketing in the B2B space includes email, social media, blogs, and much more. Each element of your campaign has the ... Read More

How to make your emails shine bright during ‘Gray November’

marketers- January 7, 2019

The holiday preparation is starting earlier and earlier with each passing year. This trend is a prime example of how the holiday marketing season has ... Read More

Stop monthly newsletters: Learn how to make the most of your email list

marketers- January 7, 2019

Your email list is one of your most prized possessions.With users becoming increasingly skeptical of subscription pop-ups and “freebie” opt-ins, getting people to join your ... Read More