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IT Marketing: Direct Mail Tips

By Jeff Walters on November 21, 2010

Regardless of whether you’re doing a letter, a flyer mailer, a big oversized postcard, or a standard-sized postcard, make sure that your headline hits them right between the eyes. Your message must do the same thing. In this article, you’ll learn that you have to know what’s causing your potential clients pain. You have to [...]

Posted in Postcard Marketing | Tagged Direct, Mail, Marketing, Tips

The 4 Step-Program For Using Direct Mail To Recruit

By Jeff Walters on August 25, 2010

So you’re are looking to recruit for new mortgage brokers. When you think about doing that you probably hope that you can create enough interest in your company that you have enough hiring prospects to choose from and still be able to get the cream of the crop. There are many options out there for [...]

Posted in Postcard Marketing | Tagged Direct, Mail, Recruit, StepProgram, Using

Direct Mail Marketing for Mortgage Leads

By Jeff Walters on April 10, 2010

Emails have gotten a lot of attention over the past several years and have been credited as being an effective, low cost way of reaching new customers. Unfortunately, the growth of spam emails has effectively crowded out legitimate sales pitches. That is why a mass mailing campaign through the post office is still an effective [...]

Posted in Lead Generation | Tagged Direct, email marketing lead generation pitch, how to send letter to past mortgage clients?, Lead Generation, Mail, Marketing, mass mailing mortgage, Mortgage, mortgage business generation letter, mortgage lead gen email strategy

Direct Mail Post Cards and Other Formats for Direct Mailing

By Jeff Walters on February 14, 2010

Online entrepreneurs are very much bugged with the concern regarding which of the direct mailing formats harbor the best response. Is it the letter, the self-mailer, or the direct mail post card? Actually, it depends. One can never claim that a certain tactic is proven to be the best format for direct mailing. You [...]

Posted in Direct Mail | Tagged Cards, Direct, direct mail dimensional techniques, direct mail formats, Formats, formats of direct mail, Mail, Mailing, Post

Direct Mail Marketing: the Best & Easy Way to Make a Huge Trade on Shoe String Budget

By Jeff Walters on February 13, 2010

Direct marketing mailing campaigns work much better if the company has a good standing in the community and in the area in which they are sending the mailings.   Direct mail marketing has been shown to be effective in reaching customers. This method is so effective that it’s been around for centuries. [...]

Posted in Direct Mail | Tagged Best, budget, Direct, direct marketing is best for, Easy, Huge, Mail, Marketing, Shoe, String, Trade

Finding a Good Direct Mail Company

By Jeff Walters on February 13, 2010

When a business decides it is time to begin a mail advertising campaign as a way to reach their customers they also need to find a reliable direct mail company that uses the latest techniques. There are many direct mail companies and choosing the right one does not need to be difficult. There are [...]

Posted in Direct Mail | Tagged any company with direct market, Company, company who help company direct mailing, Direct, direct marketing how to find the reight potential customers, direct marketing to employees, Finding, Good, good direct mail, lead mailing companies, Mail, mail company com

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