By Jeff Walters on May 6, 2010
If a complete stranger walks up to me and says, “I’d like to sell you something,” I’m not going to care that much about listening to them. They can tell me that this will change my life, make everything better, or save me a lot of money, and I still probably won’t give them much [...]
Posted in Postcard Marketing | Tagged Know, Listen, Should, Them, They
By Jeff Walters on February 14, 2010
Copywriting is basically the term used in referring to the process of writing the text that publicize a business, person, an idea or an opinion. A copy may be used on its own, such as a script for a television or radio advertisement, or in conjunction with other kinds of media as in the [...]
Posted in Copywriting | Tagged About, copywriter average hours worked in week, Copywriting, creative copywriter purpose, examples of copywriting for advertising postcards, good qualifications for copywriting, Know, Marketing Copywriter, Need