Why Clients Resist Giving Quality Referrals
Virtually every advisor has been taught that generating referrals from clients and prospects are the way to success, but less than 15% of all advisors generate enough referrals to significantly impact their business. Most of the time, the problems advisors have generating referrals is due to the training—or lack thereof–they have received, rather than with [...]
How To Win New Graphic Design Clients And Keep Old Ones Coming Back
Everybody likes to see big fat pay cheques coming in, hell some of us even deserve them from time to time but what makes a client keep handing over the readies over and over again and how can you as a lowly graphic designer among a sea of equally unidentifiable no-marks hope to secure new [...]
The Key to Attracting Clients
The first key is to understand that people will be attracted to you by WHO YOU ARE, rather than by WHAT YOU DO. While there will be a small group of people who will do business with you strictly based on your depth of knowledge, most people – in fact, the majority of people – [...]
The Art of Customer Retention and Contacting Past Clients
How many times do you realize you haven’t seen a customer or client recently ? Most business owners do not follow up with previous purchasers because they are not sure how to do so without sounding like a used car salesman. However, people are busy today, often multi-tasking or buying from the internet and it’s [...]